JDRF is teaming up with video game players and developers to raise money to fight type 1 diabetes (T1D). With JDRF Game2Give, we aim to bring together all types of people with T1D who like video games, and to mobilize this community to fundraise for diabetes research.
We’re kicking off this initiative during National Diabetes Awareness Month with three big fundraisers:
Humble Bundle has raised more than $155 million for charity since 2010 through sales of games, ebooks, software, and other digital content. For the month of November, JDRF is Humble Bundle’s featured charity. A percentage of all purchases made during this time—including bundles, subscriptions, and game sales—will be donated to JDRF. A portion of the sales will also benefit The diaTribe Foundation.
On November 12–18 we held a fundraising drive on Twitch—think of it as a telethon for the twenty-first century, with gamers doing live game broadcasts and collecting donations for JDRF. More than 60 people signed up to stream, most of whom have T1D or have friends or family with the disease.
Collectively, our streamers raised almost $35k for type 1 diabetes research—it was an amazing week! We plan to do more events like this in 2020. In the meantime, anyone who wants to do independent charity streams for JDRF can sign up on Tiltify and help us reach our $100k goal.
For the month of November, X Rocker is offering the X Rocker JDRF Bundle—an Adrenaline PC gaming chair plus an XH3 multi-platform headset—for $249.99 (a $65 savings). X Rocker will donate 10% of the proceeds from this bundle to JDRF. Additionally, using the promo code JDRF with any other purchase in X Rocker’s store will result in a 10% donation.
Frequently Asked Questions
Why is JDRF getting involved with video games?
How did JDRF Game2Give get started?
What is Humble Bundle?
What is Twitch?
I’m a streamer. How can I get involved with JDRF Game2Give?
I’m a game developer. How can I get involved with Game2Give?
I’m a parent. How can I make sure the content is safe for my kids?
What is JDRF’s mission?
How will the money raised by Game2Give be used?
Can you give me a heads-up about future JDRF Game2Give fundraisers?
Is JDRF Game2Give related to Bungie’s Extra Life charity event?
Why is JDRF getting involved with video games?First, because there’s a lot of overlap between the gaming community and T1D. Playing together and bonding over video games is a natural way for people who have connections to T1D to meet and support each other. And second, because video game–related charities have taken off in a big way. Charities like Child’s Play and Extra Life have already raised millions of dollars for their respective causes. We believe video game fundraising has huge potential that will significantly benefit our mission to find a cure for T1D.
In 2016, our Bay Area chapter got a call from Dan Connors, co-founder of Telltale Games. Dan’s son has T1D, and Telltale had selected JDRF to be the beneficiary of a two-week Humble Bundle campaign. This was the first we’d heard about video game fundraising, and we were amazed when we got a check for over $100K soon after! We kept talking to Dan, and in early 2019 he signed on to be our Video Game Liaison and help JDRF explore new opportunities in the video game space.
Humble Bundle is an online store that sells video games, ebooks, software, and other digital content, with a percentage of all sales going to charity. Since launching in 2010 they have donated more than $152M to charities like JDRF. In 2018, we were one of the beneficiaries of a two-week game bundle that raised over $100K for type 1 diabetes research. Learn more on their website.
Twitch is a live streaming video platform popular among gamers. Millions of people from around the world visit the site every day to watch live streams of video games and engage with the people playing them. (But Twitch isn’t limited to video games—it’s also used for talk shows and podcasts, cooking streams, hobby and craft projects, fitness streams, and more.) The Twitch community raised more than $40M for charity in 2018. Learn more on their website.
Our National Diabetes Awareness Month marathon is over, but you can still stream for JDRF by joining the JDRF Game2Give campaign on Tiltify: https://tiltify.com/jdrf/jdrf-game2give
We’re exploring any and all opportunities right now and would be happy to hear from you. We’d especially love to hear from developers who have a connection to T1D, but all inquiries are welcome! Please email email@example.com to get in touch.
For the most part, the streamers associated with JDRF Game2Give choose which games they play. Some of these have a Mature rating, while others are rated Teen or Everyone. To know if a game is age appropriate for your child, you can check the ESRB rating. The best way to know if a Twitch channel is appropriate is to first watch it yourself to gauge the content.
JDRF is the leading global organization funding type 1 diabetes (T1D) research. Our strength lies in our exclusive focus and singular influence on the worldwide effort to end T1D. Our mission is to improve lives today and tomorrow by accelerating life-changing breakthroughs to cure, prevent, and treat T1D and its complications. Learn more here.
All of the money we raise with JDRF Game2Give initiatives will support JDRF and vital T1D research. T1D is an autoimmune disease that occurs when a person’s pancreas stops producing insulin, the hormone that controls blood-sugar levels. While insulin keeps people with T1D alive and can help keep blood-glucose levels within recommended range, it is not a cure. Our research is focused on finding a cure. Until we do, the advancements we’re making every day ease the burden of those living with the disease. Learn more here.
JDRF Game2Give is not associated with the Game2Give fundraiser Bungie did in cooperation with Extra Life. We just happen to have similar names.